Why you should Consider Developing a Mobile Version of your Website

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Today I’ll talk about the main reasons why you should consider building a mobile version of your Website. Recent studies show that there are about 6 million iPhone users in the US alone. At the same, it estimates that over 80 million Americans will have smartphones by the end of 2011. And that’s just in the US.

These kinds of statistics should make you think.  You should be asking yourself if your own Website is fully accessible and mobile user friendly, because the last thing you want to do is start losing your audience.

Here are some of the reasons that you should have a mobile version of your business Website:

1. Mobile users will surpass Desktop users

Within the next few years, there will be more smartphones than desktop computers. That means, more people will be accessing the Web on the go, instead of waiting until they can find a computer.

2.  Mobile marketing is profitable

It’s incredibly frustrating to load a Web page on a phone and not be able to see it properly. When that happens, chances are, your prospective customer clicks away from your site and you lose that customer for good.

People are also using mobile phones to make online purchases. If it’s difficult view your Website and/or navigate it, they’ll either give up, or go elsewhere to buy their products.

3. Google keeps a separate Index for mobile content

Yes, Google crawls and indexes mobile content separately, so you have a better chance of getting to the top of a search result quickly.

4. Stay ahead of your competitors

Most Website owners haven’t created a mobile version of their sites so it’s a good opportunity for you to get ahead of the game.

5. Continues access to information on your website

People are no longer searching for information online from their home or work computers.  Mobile Web Design enables people to access key information on the go, anytime and anywhere.

Are you convinced yet? Feel free to comment on this or ask questions if you need more reasons for creating a mobile version of your Website!