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The Intechnically Savvy Blog: Online Marketing

Online Marketing. Search Engine Optimization. Viral Campaigns. Social Media.
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10 Ways Your Blog Can Earn Money

If you’re creating a blog for your company, it’s likely your goal isn’t just to share your opinion with the blogosphere; you want your blog to be a part of your overall business plan. So one of the first questions you may have is: where is the money? There are many money-making strategies for blogs, and deciding which strategy or strategies to...

November 11th, 2011 by Juliana Weiss-Roessler
Posted in Business, Online Marketing

Corporate Blog Study: Whole Foods Market

No one wants to sign up for a blog that’s going to be constantly promoting their own products. We get enough advertising in our snail-mail mailbox, so why would we want to get it in our email box? But of course, the primary goal of many blogs is direct sales. You want to let your customers know what you offer and encourage them to make a purchase...

November 2nd, 2011 by Juliana Weiss-Roessler
Posted in Online Marketing

SEO Trends: What’s In, What’s Out?

Enhancing your search engine optimization results used to be relatively simple. You’d research some keywords, write some blogs or articles featuring the keywords you selected, and then develop an aggressive back-linking campaign by posting these articles to other sites, especially sites like EzineArticles.com, with links pointing back to your site...

October 25th, 2011 by Samuel Smith
Posted in Online Marketing

What is the Google “Penalty Box?

Have you seen your search engine optimization results suddenly drop off? Is your page’s rank exactly 6, 30, or 60 places below where it was previously? If so, you’ve ended up in Google’s Penalty Box. You can always apply to be removed by fixing the problem and submitting a reconsideration request to Google. Google’s new algorithm devalues pages...

October 19th, 2011 by Samuel Smith
Posted in Online Marketing

Google Analytics Goals You Should Be Tracking

To really be able to create an online presence there are a few things you’re going to need to do. The first reaction for most people faced with this decision process is to try dabbling in everything. They open accounts in all the social networks, start to blog and pay top dollar for a website. This is not necessarily the best way to get the attention...

October 11th, 2011 by Samuel Smith
Posted in Business, Online Marketing

Why you should Consider Developing a Mobile Version of your Website

Today I’ll talk about the main reasons why you should consider building a mobile version of your Website. Recent studies show that there are about 6 million iPhone users in the US alone. At the same, it estimates that over 80 million Americans will have smartphones by the end of 2011. And that’s just in the US. These kinds of statistics should...


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